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—Sales systems

The gap between your advertising and your close.

If you advertise online but close in conversation, you have a measurement problem: the ad platform sees the enquiry but never the close. So it optimises for what it can see — and treats the cheapest contact as the best one. Uzun Digital builds the chain that reports the close back, and the funnel before it that turns enquiries into conversations in the first place. What comes out of it is one coherent whole: the parts are built for each other, not connected after the fact.

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Who this fits

  • Closing requires a conversation

    Not a shopping cart, but advice. Otherwise a shop with standard tracking is enough and the whole feedback loop is unnecessary.

  • Payment happens on close

    Not on enquiry. Only then does the distinction between “enquiry” and “revenue” pay off at all.

  • Advertised online, closed offline

    This is exactly where the measurement chain breaks. That is the gap being closed.

  • The bottleneck sits behind the enquiry

    Too few enquiries calls for advertising. Enough enquiries that nobody works through calls for this system.

If all four apply, the system fits. If two are missing, it doesn't — and the first conversation settles that, not the first invoice.

Typical shapes
  • Insurance and financial intermediation
  • Real estate
  • Energy and renovation advice
  • Trades with a quotation process
  • B2B with a proposal phase

Four layers

00

Generate enquiries

A funnel that shows unsuitable prospects out instead of collecting them.

Generate enquiries
01

Close enquiries

Provia as the CRM for intermediation, a reply in minutes, follow-up without forgetting, quotes at the press of a button.

Close enquiries
02

Ads that learn on revenue

The closed chain from ad click to paid contract.

Ads that learn on revenue
03

Retention & referral

A reason to get in touch after the close, too.

Retention & referral

How the work is done

Four construction decisions that were actually made this way in the system — open to questioning, not merely claimed.

  • No number beats a wrong number

    Where the data doesn't support an answer, the system hands the case to a human instead of guessing.

  • Nothing is discarded silently

    Anything suspicious is flagged and reviewed, not deleted. A genuine enquiry dropped in silence is the most expensive mistake such a system can make.

  • Automation commits to nothing

    No assistant promises a price, no report changes an ad account. The model explains, the human commits.

  • Handover-ready from day one

    Documentation is enforced, not written on the side. An outside developer understands the system in two days.

A tool or a system

Every single function in this chain can be rented as a tool — for the tracking, for the CRM, for the messaging. Those tools are good and they are cheap.

Rented together, however, they do not add up to a system but to a collection of tools with gaps between them. Every one of those seams is a place where data gets maintained twice, goes missing or goes stale — and nobody owns the problem, because each vendor answers only for their own piece.

Here the parts fit together because they were built for one another: the communication suite sits inside Provia rather than beside it, the quote flow writes back into it, and the measurement chain reads from it what was actually closed. What a client receives is one coherent whole, not a kit.

The difference in price is therefore the difference between a toolbox and a finished build. It is not worth it precisely when you have someone in-house who can do both and has the time — then licences serve you better. The first conversation will tell you that too.

What it costs

The platform is called Reventis. Three plans, one one-off build. What each plan contains is stated here — not on request.

Two months free

Reventis Basis

Nothing gets lost any more.

ab667€ / month
Included
  • Operations
  • Provia
  • Quotes
Recommended

Reventis Standard

The loop closes.

ab2,208€ / month
Everything in Reventis Basis, +
  • Signature
  • Assistant
  • Measurement chain

Reventis Pro

We run the whole system for you.

ab4,500€ / month
Everything in Reventis Standard, +
  • Campaign management
  • Creative
  • Market monitoring
  • Retention & referral — a retention programme cut to your business model
  • A further funnel
  • A landing page

What builds on what

  • The assistant requires Provia — an assistant without the customer record answers into the void.
  • Campaign management requires the measurement chain. We do not steer ad accounts blind.
Build · one-off
€7,000 – 15,000

At the end of the build there is a system that runs — configured around your processes, connected to your channels and usable by your team. Where your project sits in this range depends on scope: how many channels and funnels are involved, and what existing systems have to be connected. Your figure is in the concept — before the first invoice.

Build I
Website, enquiry funnel, Provia — the foundation for Reventis Basis.
Build II
Plus the messenger channel and the measurement chain — the foundation for Reventis Standard.
Build III
Plus ad accounts, creative and reporting — the foundation for Reventis Pro.
The modules in detail
Operations
Hosting, monitoring, updates, backups, small adjustments.
Basis
Provia
The CRM module: your own instance with pipeline, follow-up and the complete communication suite including team-capable WhatsApp.
Basis
Quotes
Individual quote PDFs at the press of a button, on brand, in seconds instead of half an hour.
Basis
Signature
Your customer signs the intermediation agreement digitally via a link, recorded and traceable.
Standard
Assistant
Messenger assistant, follow-up automation, model and messaging costs.
Standard
Measurement chain
Feedback to the platforms, tracking and consent, attribution upkeep.
Standard
Campaign management
Ad account management, daily report, ongoing optimisation.
Pro
Creative
A fixed number of assets and videos per month — produced with real people in a studio or AI-generated.
Pro
Market monitoring
Competitors and market environment kept in view: new entrants, changed offers and price points, trends — reported monthly, before you have to react.
Pro
Retention & referral
Value before the enquiry, a reason to make contact after the close, measurable referrals — as a programme cut to your business.
Pro
Data upkeep
Re-measuring pricing engines, keeping tariff data current. An add-on outside the plans — quantified in the concept.
Add-on outside the plans
Start here · bookable on its own, without the rest of the system

Market and competitor analysis

one-off from €2,500

You know your competitors. What you don't know: which search terms and ads they use to bid on the same enquiries, how their funnels run from click to appointment, which price points they set — and what an enquiry actually costs in your market. The result is a document and a conversation about where a narrow niche is winnable.

Fully credited against the build if you commission it.

Market monitoring

from €450 / month

The same thing, continuously: new entrants, changed offers and price points, movement in the search terms. Reported monthly — so changes surface before they show up in your numbers.

Terms

  • Cancellable monthly, no minimum term. Commitment should come from the running system, not from the contract.
  • The ad budget runs through you directly. Never through an Uzun Digital invoice, with no markup and no commission.
  • Two months are free when paying annually. That is roughly 16 per cent.
  • Prices are published here, not on request. Anyone who doesn't fit should know before the conversation, not after.

Does this fit?

It starts with a conversation about the goal, the scope and what is realistic. If the system doesn't fit, that is said at the end of that conversation — not in an invoice.

Request a first conversation